Embedded below is an abridged version (10 minutes!) of my 2009 Northern Voice presentation on managing and engaging the community the develops around one’s blog. Specifically, one goals of this presentation was to pull in some of the thinking from the negotiation and conflict management space and see how it might apply to dealing with people who comment on your blog. Hopefully, people will find it interesting.
Finally, a key lesson that came to me while developing the presentation is that most blogs, social media projects, and online projects in general, really need a social contract – or as Skirky describes it, a bargain – that the organizer and the community agree to. Often such contracts (or bargains) are strongly implied, but I believe it is occasionally helpful to make them explicit – particularly on blogs or projects that deal with contentious (politics) or complicated (many open source projects) issues.
At 8:43 in the presentation I talk about what I believe is the implicit bargain on my site. I think about codifying it, especially as a I get more and more commentors. That said, the community that has developed around this blog – mostly of people I’ve never met – is fantastic, so there hasn’t been an overwhelming need.
Finally thank you to Bruce Sharpe for posting a video of the presentation.
So, I hope this brief presentation is helpful to some of you.
(Notice how many people are coughing! You can tell it was winter time!)